Beyond the label: Food choices that matter this September

September 4, 2025

September in the UK brings two campaigns that are close to our hearts because they show how the food we eat can shape a better world: Organic September and Fairtrade Fortnight.

For farmers in Palestine, these values are lived every day. Organic practices – caring for the soil, protecting biodiversity, and passing on traditional knowledge – have been part of their way of life for generations. And fair trade principles – fair prices, dignified work, and community investment – are vital lifelines in an economy made fragile by occupation.

This year, the security situation, made worse by army incursions, siege and settler attacks, has meant certifiers have been unable to visit. As a result, our olive oil cannot currently carry organic or Fairtrade certification. The good news is that a missing label doesn’t mean a missing commitment. The farmers, their wellbeing, the exceptional quality of their produce and our promise to trade with transparency all remain unchanged.

We will continue to support Palestinian producers through every possible channel, and we invite you to stand with them too. Whether through choosing olive oil, Medjoul dates, freekeh, almonds, or za’atar, your purchases sustain livelihoods, protect heritage foods, and keep hope rooted in the soil of Palestine.

This September, let’s remember that behind every product is a farmer, a family, and a future worth supporting – with or without certification marks.

👉 Explore the full range and support Palestinian farmers today.

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